About Honda Powersports

The Honda Difference

At Honda, we've built our reputation on quality, value, innovation and performance. It's clear in every product we build, but especially our motorcycles, ATVs, and personal watercraft. Look closely, and you'll see some of the areas in which Honda leads the way.

  • Safety

    Safety

    It's easy to see how committed Honda is to safety. Just look at our Gold wing, complete with motorcycling's first rider airbag. Or our new CBR1000RR and CBR600RR, available with our radical new Combined Anti-lock Brake System (C-ABS). No other company even comes close.

    Safety and Design
  • Technology

    Technology

    Technology has been a Honda hallmark since day one. Today your new Honda still stands at the front of the field. Features like our Honda Automatic transmissions, Honda Progressive Steering Damper, engines that run on both two and four valves—the list goes on and on, but they're all developed with one goal: to give you a better ride.

    Honda and Industry Innovation
  • Environment

    Environment

    Building vehicles with low tailpipe emissions is only part of Honda's concern for the environment. Hondas offer great fuel efficiency, make careful use of materials, and are built for a long service life. Sure, those are great benefits for you, but they're great for the environment too.

    Environment
  • Rider Education

    Rider Education

    A smart rider is a safe rider, and we can help you get smarter.

    Learn More
  • Honda Racing

    Honda Racing

    Get the inside line on what's going on in the world of Honda racing.

    Learn More
  • Become A Dealer

    Become A Dealer

    The only thing better than riding a Honda is owning a whole dealership full of them!

    Learn More

News & Events

View all News & Events
  • The New CRF250R. Raising the Bar—Again.

    It's good to be the king. It's even better to stay the king. And that's why the class-leading CRF250R is all new from the dirt up for 2010, with an all-new Programmed Fuel Injection system, more compact Unicam® engine, new-generation frame, plus our Honda Progressive Steering Damper, and so much more. Once again, the best just keeps getting better.

    Ride the 2010 CRF250R today—or chase it tomorrow!
  • Highway Star: The New NT700V is Here

    It's a cross-town commuter with cross-country capability and comfort, and after a decade of conquering the Continent, it's coming to America. Meet the all-new Honda NT700V. The 700-class sport-tourer perfect for both the long and short haul.

    See the new NT700V

Press Releases

View all Press Releases
  • Honda Marine Launches New Online Training Program
    October 27, 2009

    Honda Marine announced today an all-new online sales training program that provides comprehensive sales...

    Read Full Press Release
  • American Honda Introduces 2010 VFR1200F
    October 8, 2009

    American Honda Motor Company's Powersports Division announced today the release of the much-anticipated...

    Read Full Press Release
  • American Honda Announces Four More 2010 Models
    September 4, 2009

    American Honda Motor Company's Powersports Division announced today its third release of 2010 models....

    Read Full Press Release
©2009 American Honda Motor Co., Inc. - Motorcycle Division